
We’ve rolled out a major update to the Property Data and Owner Data views, focusing on a cleaner, more legible layout while adding advanced tools to help you track and document your leads.

The Owner Data page has been completely redesigned to act as a central hub for tracking critical prospect details. You can now manage:

We have added a brand-new Seller Motivation Matrix that automatically pre-populates potential distress signals based on available market data.
This matrix is completely editable, allowing you to use it as a manual documentation feature to check off and track the specific distress signals you uncover during your research. Signals are organized across 5 distinct categories:
