The lightweight hub to track serious leads, contract dates, and project milestones. Use it as your standalone property tracker, or connect it with your heavy-duty marketing CRM to seamlessly transition won deals into active rehabs.
Battle-tested since 2018. Built for the grind, not the "vibe".
125k+
Active Projects Tracked
3k+
Active Users
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Heavy-Duty Marketing CRM vs. FlipperForce Pipeline
These tools don’t compete, they actually co-exist. Keep using your heavy-duty CRM for high-volume marketing outreach. FlipperForce is the project-first pipeline where those pre-qualified deals move to be analyzed, tracked through contract milestones, and executed.
The Marketing-First CRM Approach
Best for high-volume marketing and outbound outreach.
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Mass Outreach Focus:
Built for automated SMS drip campaigns, bulk email marketing, and cold-calling dialers to find raw leads.
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Sales Team Management:
Designed to help multiple acquisitions agents qualify thousands of cold prospects.
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Stops at the Contract:
These systems are incredible for getting a property under contract, but they typically do not handle construction or accounting.
The FlipperForce Pipeline Approach
Best for fix-and-flippers focused on project execution and operations.
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Lightweight Property Tracking:
Effortlessly manage serious property leads, owner info, seller motivation, and contract dates without database headaches.
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Seamless Project Hand-Off:
The moment an offer is accepted, your lead effortlessly transitions into our built-in scheduler, task manager, and rehab estimator.
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Built for Execution:
Instead of managing marketing sequences, you are managing property milestones, important dates, and project statuses from initial lead to final sale.
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How Our Pipelines Work
Map out your custom workflow stages to track property status in a visual Kanban pipeline. Move leads seamlessly from Initial Lead to Underwriting, Offer Submitted, and Under Contract. You always know exactly where every deal stands.
Visual Property Pipelines
Visually Track Every Deal in Your Pipeline
Organize your Leads, Active Projects and Completed Portfolio into separate Pipelien Dashboards so you can always have a pulse on what deals are in your pipeline and the status of your Active Projects.
Leads Dashboard
Know the stage and status of your Leads in your pipeline soyou can take action an close on more deals!
Active Project Dashboard
Track progress more effectively with a centralized view of project health. View important milestones, budget vs actual and overages, all-in-one location.
Portfolio Dashboard
Create a Portfolio of your successfully completed projects that you can use to build credibility with your business partners and lenders.
Lightweight Lead Management & Deal Underwriting
Manage Pre-Qualified Leads and Underwrite deals
When a property is in the Lead Stage, FlipperForce functions as your pre-acquisition hub. Store critical seller data and run deep financial analysis to determine your winning offer.
Lead Info: Track essential owner contact information, property notes, mortgage history, and seller motivation without enterprise setup headaches.
Risk & Milestone Tracking: Note major property risks right on the dashboard, like foundation issues or major structural repairs, before submitting your offer.
Integrated Deal Analysis: Jump directly from the lead profile into your built-in Flip Analyzer or Rehab Estimator to accurately evaluate profitability and calculate your maximum allowable offer.
The exact moment your offer is accepted, your property transitions into the Active Project Stage. Unlock a full suite of management tools to execute your rehab on time and on budget.
Transaction & Construction Milestones: Log and monitor critical contract dates like purchase dates, inspection periods, closing targets, and construction start and completion timelines.
Dynamic Task Manager: Keep your project moving with built-in task lists. Track overdue tasks, manage items due today or this week, and assign specific to-dos to your team members.
Comprehensive Project Hub: Seamlessly shift focus from simple lead tracking to advanced scheduling, material selectors, budget vs. actual tracking, and receipt management.
A project-first pipeline is only as good as the network executing it. Manage your industry relationships and team access in a lightweight contact manager.
Centralized Company Directory: Store and organize everyone involved in your business: contractors, tradespeople, wholesalers, hard money lenders, and real estate agents.
Project Team Access: Control exactly which team members, acquisition managers, or project managers have permission to view or edit specific property files.
Analysis Dashboards got a revamp! Now you can see all your Flip Analyzer and BRRRR Analyzer data in one place. You can also export your data for further analysis in Excel or Google Sheets
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