For hard money and private lenders

Reach active house flippers who are doing deals right now.

FlipperForce is the project management and deal analysis platform active flippers use to run their business. List your lending programs where those investors already work, and get a profile built to answer the questions borrowers ask before they call you.

Thousands

of active investors running deals on FlipperForce

All 50 states

where our users are buying, rehabbing, and renting

66+ Lenders

already profiled in the FlipperForce lender directory

8 years

building software exclusively for flippers since 2018

Not another lead list. An audience of people actually doing deals.

Nobody signs up for project management software to daydream about flipping. Our users are estimating rehabs, building schedules, and tracking job costs on properties they own or are about to buy.

Reach the doers, not the tire kickers

  • Your profile shows up where investors compare lenders by state, loan type, and terms.
  • Investors find you at the moment they need capital: an offer going out, a rehab budget getting locked, a refi getting planned.
  • Every click to your site is tagged so you can see FlipperForce referral traffic in your own analytics.

Borrowers who show up prepared

  • Deals arrive analyzed in the Flip Analyzer and BRRRR Analyzer, with line-item budgets from the Rehab Estimator.
  • Borrowers can hand you a clean Investment Report instead of a back-of-napkin spreadsheet.
  • After funding, they manage the job in the Project Budgeter, Scheduler, and Expense Tracker, which keeps your collateral on budget and on schedule.
Pricing

Pick the footprint that matches where you lend.

Every plan includes a full lender profile. What changes is how many state pages and directories you appear on.

Local

For lenders who fund deals in 1 to 4 states.
$500/yr
Apply For Local
Full lender profile page
Listed on up to 4 state pages
Backlinks to your website
Tracked referral traffic & clicks from active flippers

Regional

For lenders who fund deals in 5 to 30 states, in any combination of regions.
$1,500/yr
Apply for Regional
Full lender profile page
Listed on up to 30 state pages
Backlinks to your website
Tracked referral traffic & clicks from active flippers

National

For lenders who fund deals in multiple regions, up to all 50 states.
$3,000/yr
Apply for National
Full lender profile page
Listed on up to 50 state pages
Listed on the Nationwide Lender Directory
Backlinks to your website
Tracked referral traffic & clicks from active flippers
Pricing

Compare our plans and find yours

Simple, transparent pricing that grows with you. Try any plan free for 30 days.

Local

$500/yr
For lenders who fund deals in up to 4 states.
Apply for Local

Regional

$1,500/yr
For lenders who fund deals in 5 to 30 states, in any combination of regions.
Apply for Regional

National

$3,000/yr
For lenders who fund deals in more than 30 states, up to all 50.
Apply for National

Featured

$7,500/yr
Featured Lenders that want to be the first name investors see in the directory.
Apply for Featured
Where You Appear
State Lender Pages
Up to 4 States
Up to 30 States
Up to All 50 States
Up to all 50 States
Nationwide Lender Directory Pages
Featured Placement
Your Lender Profile
Dedicated Lender Profile Page
Loan program tables (fix and flip, bridge, construction, DSCR)
Interactive lending coverage map
Traffic and SEO
Backlinks to your website
Profile + up to 4 state pages
Profile + up to 30 state pages
Profile + every listing page
Profile + every listing page
UTM-tagged referral traffic

Basic

Popular
$96/year
Basic features for up to 10 users with everything you need.
Get started

Business

$192/year
Advanced features and reporting, better workflows and automation.
Get started

Enterprise

$384/year
Personalised service and enterprise security for large teams.
Get started
Overview
Basic features
Users
10
20
Unlimited
Individual data
20GB
40GB
Unlimited
Support
Automated workflows
200+ integrations
Reporting and analytics
Analytics
Basic
Advanced
Advanced
Export reports
Scheduled reports
API access
Advanced reports
Saved reports
Customer properties
Custom fields
User access
SSO/SAML authentication
Advanced permissions
Audit log
Data history

Apply

Tell us where you lend and what you fund. Send a rate sheet or program guide if you have one

We build your profile

Our team writes your profile from your own materials and sends it to you for review before anything goes live.

Go live

Your listing publishes across every page in your plan and starts sending tagged traffic to your site.

Join the Lender Partner Network

We review every lender before listing. Expect a reply within 3 business days with next steps and a draft of your profile.

Rather talk first?

Book 20 minutes with Dave Robertson, founder of FlipperForce.
Schedule an Intro Call
Submitting does not start billing. We confirm fit and send your draft profile first.
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Frequently asked questions

Who uses FlipperForce?
House flippers, BRRRR investors, and small builders across all 50 states. They use FlipperForce to analyze deals, estimate rehabs, schedule contractors, and track every dollar spent on a project. Because it is working software for working investors, the people browsing the lender directory are typically sourcing capital for a real property.
Which plan is right for me?
Plans are based on how many states you actively fund loans in.

Local: Up to 4 states
Regional:  5 to 30 states:
National: More than 30 states, which also puts you on the Nationwide Lender Directory.
Featured: Be the first lender name borrowers see when visiting the Lender Directory.
Do my Regional states need to be in the same region?
No. Regional is based on state count, not geography. If you lend in 22 states spread across the Southeast, Midwest, and Southwest, you qualify for Regional and appear on all 22 state pages. You are only listed on states where you actively fund loans.
Who writes my profile?
Our team does. We build it from your website, rate sheets, and program guides, then send it to you to review. Nothing publishes until you approve it, and you can send updates any time your terms change.
How do I see the traffic you send me?
Every link to your site carries utm_source=flipperforce, so FlipperForce referrals show up as their own source in Google Analytics or whatever analytics you use.

Does my plan affect where I rank on a page?
Featured partners appear in a clearly labeled Featured section at the top of each page, so investors always know which placements are featured.

What does Featured add, and why only six?
Featured includes everything in National plus top-of-page placement on every state page you lend in and on the Nationwide Lender Directory. We cap it at six partners so a Featured spot actually stands out. When all six are taken, we keep a waitlist.

Is there a contract? Can I change plans?
All plans are billed once a year and renew annually. You can upgrade at any time as your lending footprint grows.

What happens to our lender profile if we cancel?
Your lender profile is removed from the FlipperForce website, and your listing comes off every state page and the Nationwide Lender Directory if you were listed there. That includes the backlinks to your site. Your listing stays live through the end of your current annual term.

Do you list every lender who pays?
Your lender profile is removed from the FlipperForce website, and your listing comes off every state page and the Nationwide Lender Directory if you were listed there. That includes the backlinks to your site. Your listing stays live through the end of your current annual term.

What happens to our lender profile if we cancel?
No. We review each lender before listing, and our users rely on that.